4 benefits you didn’t know about Nexkey’s mobile access control platform to further simplify your business

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A wave of new adoption for digital applications has seemed to hit every size business since workforces were forced to go remote. According to a Fortune and Deloitte survey, 77% of CEOs reported that the pandemic sped up their companies’ digital transformation plans. Remote workers needed to collaborate, manage projects, and run the business as efficiently as usual and cloud applications were the way to go. 

People don’t want to have to download different apps for every function of their business. According to a Salesforce survey made up of over 2,300 small to medium-sized business owners, 72% of them believe that one centralized application to manage their business functions would be more helpful. While a complete digital transformation may be reasonable for enterprise, it is just not practical for SMBs to adopt many different solutions. It can be too costly and can be hard to get buy-in from the team.

While mobile access control’s main goal is to simplify access to a building, by unlocking and managing keys with a smartphone, there can be other features small to medium-sized businesses should take advantage of. These built in tools can help tackle problems where on their own it may not make sense for a separate solution.

Whether you have a mobile access control system or looking to adopt one, it is important to see the full picture of how you can optimize and simplify your business. Here are some benefits you may not know of, beyond managing keys, built right into Nexkey’s platform.

People management

The building is the center of the business; it is the common tie between everyone in the company. When everyone has a key to the building, a mobile access control system becomes a directory. Using a mobile access control system, you are already adding and organizing people into groups and tracking when they come in. This gives you a real-time log of active members or employees.

Managing people can look very different depending on the business. For businesses like gyms or coworking spaces, keeping a real-time log of active and non-active members can be essential to ensure growth with targeted marketing campaigns when reopening their doors. While a salon may need an up-to-date directory of every employee to make proper schedules and help out with HR and staff management.

Space Utilization and Occupancy Analytics 

So the people are in the system, now what? Using a cloud based access control system, you’ll start to notice trends and patterns that you wouldn’t see by watching with your own eyes. For example, Nexkey’s Dashboard allows customers to measure and track how people use and flow through the space which can lead to educated decisions that can optimize business operations.

As businesses reopen safely, imagine locking the door the minute occupancy reaches a critical limit or measuring growth in active membership as you increase occupancy to 100%. It can also be as simple as scheduling work done on the building during less occupied times, or knowing how much food to order for every event based on attendance in the past. 

Messaging 

One thing it seems almost every company has changed is how people collaborate and communicate at work. Want to jump on a quick Zoom call? Let’s start a Slack channel on this new project. Email has really been pushed to the side. Not too much of a shocker, who loves email?

Nexkey messaging is tied to access, which makes a lot of fun options pop up. The obvious one is that you don’t need to make any email lists or groups because they already exist. The more interesting application is to actually send messages based on who is in the building, or not in the building! 

You can send a reminder or alert to everyone in the office making them aware of what’s going to happen that day, whether it be that the printer is broken (ugh, relatable) or a special guest is coming in. On the other side, you can send a message to bring people in who aren’t there yet, maybe members late for a class or employees not present for the event. 

If we learned anything during this pandemic, communication is key! When you can add intelligence to that, it creates a greater likelihood for success.

Visitor management

The great thing about a mobile-based platform versus a keycard or fob system, or keys for that matter, is that access can be temporary and sent before you even meet the person, which is great for guests. 

One constant our customers at Nexkey have told us they especially loved about the system is being able to give access while remote during the shutdowns. The people they gave temporary access varied from delivery drivers, off-hour members, to construction crews, you name it. Being able to remotely manage access saved them a lot of headaches. 

I hope this article inspires you to look into your own existing systems or adopt ones like Nexkey that work for your business in order to build a killer digital transformation strategy for the new normal. Leaders who embrace digital strategies see 1.8x growth in earnings over digital laggards. Mobile access control can be a great starting point to tackle other areas you want to improve with your business beyond simplifying access.

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Why mobile access control will be key to running a gym in the new normal